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2026 URA Trade Show Agenda
October 17-20, 2026 | Westgate Las Vegas Resort & Casino

 

Agenda subject to change. Education sessions, locations, and event details will continue to be updated as plans are finalized.

 

Saturday, October 17
12:00 pm - 1:00 pm
URA Blocks

Pavilion 9

Planning and Implementing On-site Mobile Sales Events
Discover popular options for taking your store directly to your customers’ workplace and meeting them where they are. This workshop offers industry-proven tips for planning and running successful onsite mobile sales events.

We’ll cover the essentials of mobile retail, including inventory selection, event preparation, tips for merchandising on the go, customer engagement, and boosting sales. You’ll also discover critical thinking and flexibility to create an optimized customer shopping experience while representing your brand in a temporary setting.

You will leave with practical tips and techniques to help you increase sales, build strong customer relationships, and run successful onsite sales events from start to finish.

Ml Logo Stacked 01

Pavilion 10

Internacional Español Educación con Modern Lane

Todo gran regreso comienza con una sola decisión valiente.

Presentamos Modern Lane: una empresa 100% propiedad de una mujer, que refleja la innovación y pasión de Julie Lane Schragin, ¡sin barreras!

Vive el lanzamiento official de Modern Lane en URA: una nueva era en uniformes medicos, cuidadosamente diseñados y creados para las necesidades de hoy. Descubre nuestro estilos más recientes, disponibles ahora, y obtèn un adelanto exclusivo de lo que llegará a principios de 2027. Modern Lane está compremetida con apoyar a los minoristas independientes, ofreciendo excelentes márgenes a precios accesibles para los profesionales de la salud.

!No pierdas la oportunidad de ser de los primeros en conocer Modern Lane!

1:00 pm - 2:00 pm
Ml Logo Stacked 01

Pavilion 9

Official Launch of Modern Lane
Every great comeback begins with a single brave decision.

Introducing Modern Lane: 100% woman-owned, reflecting the innovation and passion of Julie Lane Schragin, solely without barriers!

Experience the official launch of Modern Lane at URA — a new era in medical workwear, thoughtfully designed and made for today. Discover our latest styles, available now, and get an exclusive preview of what’s coming in early 2027. Modern Lane is dedicated to supporting independent retailers, offering strong margins at prices medical professionals can afford.

Don’t miss your chance to be among the first to experience Modern Lane!

Adriana

Pavilion 10

La magia no se improvisa, el servicio EXTRAordinario se diseña

Presentado por la Dra. Adriana Hernández

Una perspectiva práctica del comercio minorista desde la visión de la experiencia del cliente, la cultura de servicio y la rentabilidad.

Descubra cómo transformar una tienda que vende productos en una marca que crea experiencias memorables.

Aprenda herramientas prácticas para mejorar el servicio, fortalecer el equipo y proteger la rentabilidad.

Los minoristas aprenderán que cada detalle de la experiencia del cliente impacta directamente en las compras recurrentes, las recomendaciones y los resultados. Una experiencia premium no depende únicamente del producto: depende de los procesos, las personas, los estándares y la cultura.

El objetivo no es vender más a cualquier precio, sino fidelizar a los clientes.

2:00 pm - 3:30 pm
Thread Sourced

Pavilion 9

Official Launch of ThreadSourced: A Technology-Driven POS Built for Uniform Retailers
Join us for the official unveiling of Threadsourced - a point-of-sale and business management platform built specifically for uniform retailers.  See how one system can streamline your day-to-day, take the guesswork out of group business, and grow your bottom line.  One simple fee per physical location.  Here's just a sample of what's included:

  • Unlimited users per location - access your software from anywhere
  • Easy online stores for you and your groups, with Shopify and WooCommerce integration available
  • Built-in gift cards (no third-party service required) and rewards programs
  • Big-brand manufacturers already onboard with catalogs ready to go - plus easy UPC uploads for other vendors
  • Promotional pricing made simple - BOGO 50%, Buy 2 for $xx, and more
  • One-word product search and help guides that actually help
  • Complete control over group business, with settings that prevent costly mistakes
  • Use any credit card processor you want - no penalties
  • Detailed embroidery work orders, including garment placement, artwork options, and full specs
  • Sell however your customer wants to buy - take the order by phone or text, or email them a cart to approve and pay for themselves
  • Professional, capable, and available team anytime you need us

And that's just the start. Come see what Threadsourced can do for you.

Julio Hernandez

Pavilion 10

La rentabilidad llega tarde

Presentado por Ing. Julio Hernández

La rentabilidad es lo último. Lo primero son la cultura, el equipo y la experiencia

Esta presentación explora cómo la rentabilidad no se busca directamente: se construye a través de la cultura, el trabajo en equipo, el servicio y experiencias memorables para el cliente.

Descubra cómo aplicar los principios del sistema Disney al comercio minorista. Se muestra cómo los pequeños detalles, los procesos claros y los equipos alineados pueden transformar la experiencia de compra y, en consecuencia, mejorar los
resultados.

Es especialmente importante para los minoristas porque resalta una realidad clave: vender más no siempre significa ganar más. Un mejor servicio, menos desperdicio y el trabajo en equipo pueden cambiar la rentabilidad de un negocio.

3:30 pm - 5:00 pm
Diamond Data

Pavilion 9

The State of Uniform Retail: What's Changing, What's Working, and What's Next
Join us for a fast-paced session designed to help uniform retailers navigate today's rapidly changing market.  We'll share key industry trends and what we're seeing across the retailer landscape, then dive into practical marketing strategies from the newly released Uniform Retailer's Digital Marketing Guide.  You'll leave with actionable ideas to strengthen your digital presence, attract more customers, and market more effectively.  We'll also share the most impactful investments we've made over the past year, and then we'll show you what's next - including a first look at something we've been building that we think will change the conversation entirely.

20th Anniv Logo Koi

Pavilion 10

Think You Know koi? Think Again.
Come to get an inside look at the momentum behind the brand, including social media content that has reached millions of viewers and introduced a new generation to koi. You'll be amazed where it's taking us next.

Whether you've carried koi for years or are just getting to know the brand, you'll leave seeing us, and perhaps your business, a little differently. We're keeping the details under wraps. We hope you'll join us to discover why.

6:00 pm - 8:00 pm ~ Welcome Party (Garden Patio area - Light food and drinks.)

Sunday, October 18
8:00 am - 9:00 am ~ Breakfast Buffet
9:00 am - 10:15 am
Edwards

Pavilion 9

From Scrubs to Success: Maximize Revenue with Complete Uniform Offerings

Your customers trust you for scrubs—now imagine being their go-to partner for every uniform need. Housekeeping, kitchen staff, security, maintenance, and administration all require reliable, professional attire. With Edwards Garment, you can offer a full-service uniform solution that sets you apart and deepens your customer relationships.
 
Seize the opportunity to implement a full-service uniform program in your stores, with no major investment and minimal space needed. Imagine exceeding your customers’ expectations, boosting their loyalty, and growing your revenue with one simple addition to your business.
 
Since 1867, Edwards Garment has led the way in corporate, casual, and uniform apparel, blending functionality with all-day comfort. From the front of the house to the back, we deliver high-quality pieces you can count on. Explore fully custom designs with EdwardsX, modern fashion-forward Point Grey suiting, and the timeless stock styles you’ve always loved.
Clove Main Trademarked Black

Pavilion 10

Clove's Partnership Model: The Healthcare Sneaker Built for Your Business
Founded in 2019 by Joe Ammon for his wife, a nurse who couldn't find a sneaker built for the job, Clove has become one of the fastest-growing footwear brands and has been recognized as the #1 healthcare shoe two years running by Nurses.org.

In this session, we'll cover Clove's best-selling styles (Prima, Forte 2, Strada, and Ona), all refreshed within the last 12 months based on customer and retailer feedback, plus our expanded accessories line: SuperCush Recovery Slides, compression and mid-compression socks now available in ankle length, backpacks, and a show-exclusive sock package featuring our new display.

We'll also share how Clove drives success through our hospital show program and why we've built the most margin-friendly model in footwear. Our goal is simple: to grow together.

Thread Sourced

Conference Room 7

Lanzamiento oficial de Threadsourced: un punto de venta impulsado por tecnología, creado para tiendas de uniformes — Hecho para América Latina, no solo traducido al español

Lanzamiento oficial de Threadsourced: un punto de venta impulsado por tecnología, creado para tiendas de uniformes — hecho para América Latina, no solo traducido.

Acompáñanos en la presentación oficial de Threadsourced: una plataforma de punto de venta y gestión de negocio creada específicamente para tiendas de uniformes. Y lanzamos con algo que la mayoría de las plataformas deja para después: soporte completo en español y multimoneda real, desde el primer día.

Esto no es una pantalla traducida encima de un sistema estadounidense. Cada pantalla, reporte, recibo, orden de trabajo, factura y correo al cliente está completamente en español. Tu tienda opera de forma nativa en tu moneda: 23 países y 21 monedas de todo el continente americano vienen incluidos, con formatos numéricos, separadores decimales y ubicación del símbolo según la convención local, no la estadounidense. Cada usuario elige su propio idioma; tu tienda conserva su moneda. Tu equipo puede trabajar en español mientras tus reportes se imprimen en inglés, o al revés.

Nos enorgullece lanzar al mercado latinoamericano y a la comunidad hispanohablante del comercio minorista en Estados Unidos — y nos hemos comprometido con las diferencias que de verdad importan, no solo con el idioma.

Descubre cómo un solo sistema puede simplificar tu día a día, eliminar las suposiciones en el negocio de grupos y hacer crecer tus ganancias. Una sola tarifa por local físico. Esto es solo una muestra de lo que incluye:

  • Español e inglés completos en todo el sistema — interfaz, recibos, órdenes de trabajo, facturas y correos a clientes, con selección de idioma por usuario
  • Multimoneda real — 23 países y 21 monedas de América del Norte, Central y del Sur, con formatos locales de números y fechas incorporados
  • WhatsApp integrado, no improvisado — comunícate con tus clientes por el canal en el que de verdad confían. Los avisos de pedido listo, envío y recibo se envían por WhatsApp con plantillas aprobadas en español, y cada cliente elige entre WhatsApp o SMS
  • Métodos de pago locales este año — llega el soporte para Mercado Pago y OXXO, para que tus clientes paguen como ya acostumbran pagar
  • Usuarios ilimitados por local — accede a tu software desde donde estés
  • Tiendas en línea fáciles para ti y para tus grupos, con integración disponible con Shopify y WooCommerce
  • Tarjetas de regalo integradas (sin necesidad de un servicio externo) y programas de recompensas
  • Fabricantes de primeras marcas ya integrados, con catálogos listos para usar — además de carga sencilla de códigos UPC para otros proveedores
  • Búsqueda de productos con una sola palabra y guías de ayuda que de verdad ayudan
  • Control total del negocio de grupos, con configuraciones que evitan errores costosos
  • Usa el procesador de tarjetas que prefieras — sin penalizaciones
  • Órdenes de trabajo de bordado detalladas, con ubicación en la prenda, opciones de arte y especificaciones completas
  • Vende como tu cliente quiera comprar — toma el pedido por teléfono, mensaje de texto o WhatsApp, o envíale por correo un carrito para que él mismo lo apruebe y lo pague
  • Un equipo profesional y capaz, disponible cuando lo necesites — con soporte en español

Y esto es solo el comienzo. Ven a ver lo que Threadsourced puede hacer por ti. Hablamos tu idioma.

10:30 am - 11:45 am
URA Blocks

Pavilion 9

You Built It. Why Won't They Come?
Customers don't choose a retailer by accident.

In this fast-paced and practical session, retail consultants Marty Cohen and Janel Dickin will count down the top reasons customers aren't walking through your doors, and the steps successful retailers take to earn more traffic, loyalty, and repeat business.

From creating memorable in-store experiences and avoiding common customer service mistakes to generating excitement through merchandising, marketing, and inventory freshness, attendees will discover what motivates customers to choose one retailer over another.

Participants will leave with practical ideas they can implement immediately to attract more customers and keep them coming back.

Cbi Logo Horizontal Color Rgb

Pavilion 10

Careismatic Brands 2027

Supporting Independent Retailers Today.

Building the Future Together.

Join the team behind Cherokee Uniforms, Healing Hands, Med Couture, and Dickies Medical for an engaging presentation focused on the programs, resources, and partnerships Careismatic Brands provides to help independent retailers compete, grow, and remain profitable.
 
Discover and experience our continued commitment to independent dealers through our lineup of protected product lines, dependable inventory, selling-event support, special group programs, free freight, and promotional opportunities.
 
Then, be among the first to discover Champion Scrubwear — an exciting new protected brand coming to the independent healthcare marketplace. Learn about the vision, products, launch plans, marketing support, and new sales opportunities behind one of the most significant introductions in CBI’s history.
 
11:45 am - 12:30 pm ~ Lunch Buffet
12:45 pm - 2:00 pm
Thread Sourced

Pavilion 9

Increasing Efficiency with Threadsourced: Letting Technology Do the Work

Join a collaborative session with Threadsourced and learn about features that can save you time (and money), from automated shipment updates to easy SMS notifications.  Learn from the Threadsourced team about new features being unveiled at URA, where things are headed, and how you can use advanced capabilities to make your day-to-day simpler and easier.  Also hear from retailers using Threadsourced and where they've found efficiencies, time-saver, and tricks.

Live demo, discussion, and Q&A of these topics and more:

  • Tips & tricks for hands-free shipping updates, notifications, and receiving
  • Save time with mass SMS sending and two-click order-ready notifications
  • Easy store-to-online sale completion and online group payments
  • One-click online store setup for groups
  • Instant reporting, inventory, and COGS
  • One-click control over pricing rollouts
Plus the unveiling of a major new a feature just for the retailer community!

 

Come meet the Threadsourced team that's committed to making you successful and see what Threadsourced can do for you.

Team Scrubs

Pavilion 10

WHAT THEY DON’T WANT YOU TO KNOW!
Please join your fellow retailers for an “Open Kimono” session with Mike Singer, CEO of Act II Huddle, Inc / Team Scrubs.

Mike joined Cherokee, Inc. in 1989, at the peak of the apparel company’s success, took over its medical uniform division in 1990, raised money - including from independent retailers - and bought the Uniform Division in 1995.

He spent the next three decades building the medical uniform business into an industry leader, including 15 years backed by private equity. After a four-year hiatus, Mike came back in 2025 investing his own capital to launch a new “family business” built for retail.

In this session, we will explore some of the questions every retailer must ask and answer:

  • Why should customers choose your store, regardless of endless online choices, including Marketplace and DTC sites?
  • What makes customers come back again?
  • How can building a dream team keep the register ringing - and keep you sleeping and dreaming at night? 

We'll draw lessons from local retail successes and explore what end consumers are collectively saying -- good and bad -- about medical uniform retail.

The most memorable experiences are face-to-face and the opportunities for retail are vast.

Bring the questions you've always wanted to ask and join a powerful discussion with your peers about the strategies, decisions and execution that separate winning from losing.

Parkley

Conference Room 7

International Español Education by Parkley
Bueno, Mejor, Excelente: Cómo crear un portafolio de productos ganador

Conozca cómo una estrategia de productos Bueno, Mejor, Excelente puede ayudarle a aumentar sus ventas, mejorar sus márgenes y ofrecer opciones para las distintas necesidades de sus clientes. En esta sesión, hablaremos sobre cómo planificar su surtido, ofrecer productos en diferentes niveles de precio y crear una combinación equilibrada que ayude a impulsar las ventas de su tienda.

Además, sea de los primeros en conocer una nueva opción a un precio que le sorprenderá.

2:15 pm - 3:30 pm
URA Blocks

Pavilion 9

Retailing Fundamentals 101 
This workshop introduces key principles and practices of running a uniform retail store. Explore basic concepts of the uniform industry, including store branding, basic operations, customer service, pricing strategies, and sales techniques.

Retailers will discover how to create value for customers, strengthen their store’s position, and achieve business goals in a competitive marketplace.

Parkley

Pavilion 10

More Than Scrubs: Building Profitable Partnerships with Parkley

Discover how Parkley helps independent retailers grow through thoughtful product strategy, strong margin dollars and margin percentage, impactful merchandising, and marketing support.  Learn how a strategic Good, Better, Best product portfolio can increase sales, improve profitability, and meet the needs of a broader customer base through smarter assortment planning and merchandising across multiple price points.  See how we work alongside our partners to protect their business and create a retail experience that keeps customers coming back, while leveraging POS data, Canva, and AI to make smarter buying decisions, create compelling marketing, and build high-converting retail displays.  Plus, get an exclusive first look at an entry price point that's built to win without sacrificing margin.  

Maevn Logo Footer

Conference Room 7

International Español Education by Maevn
¿Qué hace diferente a Maevn Uniforms? Únase a nuestra sesión educativa y conozca de cerca cómo Maevn da vida a sus uniformes favoritos, desde el diseño hasta la producción y la entrega a sus tiendas. Obtenga información valiosa sobre cómo Maevn se mantiene a la vanguardia, se adapta rápidamente y continúa evolucionando en una industria en constante cambio.

3:45 pm - 5:00 pm
URA Blocks

Pavilion 9

Accessories - Hidden Treasures that Build Revenue
Accessories are more than add-ons—they are opportunities to enhance customer experience and increase overall sales.

This workshop explores effective strategies for incorporating accessories into every customer interaction. Learn how to identify complementary products, create attractive merchandise displays, and confidently recommend items that add value to your customers' purchases.

Participants will discover techniques to increase average transaction value, improve product knowledge, and build customer trust through thoughtful accessory recommendations.

Maevn Logo Footer

Pavilion 10

What Makes Maevn Uniforms Different?
Join our educational session and get an inside look at how Maevn brings your favorite scrubs to life, from design to production and delivery to your stores. Hear directly from CEO Mr. Min, who brings more than a decade of hands-on experience working closely with overseas suppliers and partners. Gain valuable insight into how Maevn stays ahead, adapts quickly, and continues to evolve in an ever-changing industry. Plus, this is your chance to connect with our Sales and Design teams and be among the first to get an exclusive sneak peek at our newest collections before anyone else!

Cbi Logo Horizontal Color Rgb

Conference Room 7

Reúnase con el Equipo Internacional de Careismatic

Venga a reunirse con nuestro Equipo Internacional de Careismatic para conocer nuestras marcas globales y conversar sobre oportunidades de crecimiento para 2027.

Nuestro equipo estará disponible para presentarle las colecciones de Healing Hands, Cherokee, Med Couture y Dickies Medical, responder sus preguntas y conversar sobre cómo podemos trabajar juntos para impulsar su negocio en 2027.

Conozca los productos. Conozca a nuestro equipo. Construyamos juntos su plan de crecimiento para 2027.

3:45 pm - 5:00 pm ~ Education for Sales Reps with Retailer Panel (Trade Show Floor)
7:00 pm - 9:00 pm ~ Casino Night (hor d'oeuvres and drinks)
Monday, October 19
7:00 am - 10:00 am ~ Pre-show Appointments
9:00 am - 10:00 am ~ Continental Breakfast on Trade Show Floor
10:00 am - 6:00 pm ~ Trade Show Open
11:30 am - 1:30 pm ~ Lunch on Trade Show Floor
7:00 pm - 9:00 pm ~ Great Gatsby Party and Awards (hor d'oeuvres and drinks)
Tuesday, October 20
7:00 am - 9:00 am ~ Pre-show Appointments
8:30 am - 9:30 am ~ Continental Breakfast on Trade Show Floor
8:30 am - 9:30 am ~ Member Meeting
9:00 am - 12:00 pm ~ Trade Show Open
11:30 am ~ Prize Parade
12:00 pm ~ Exhibitor Move-Out